Coperion
As a leader in manufacturing process and conveying equipment, complexity is nothing new to Coperion. It takes a complex system, after all, to eliminate the complications in manufacturing. When conveying the benefits to potential customers, however, simplicity was the order of the day.
Conveying the facts, beautifully.
It was a kind of future tour: what a facility for the food industry, or pharmaceuticals, or another large Coperion buyer would look like fully equipped with Coperion systems. Using 3D renderings of the equipment, the video effectively walked the viewer through each stage in processing: from raw materials to their pneumatic conveying, storage, feeding systems and more. At sales presentations, trade shows and online, it helped sales run smoothly.
